To find a trustworthy craftsman in Morocco, rely on three things: recent reviews from real customers, a written and itemised quote before any work begins, and a sensible deposit — never the full amount up front. The rest can be judged in a ten-minute phone conversation. Here is the complete method, whether you are looking for a plumber in Casablanca, a painter in Fès or a cleaner in Tangier.
1. Start with reputation, not price
The most common mistake is to call three numbers and pick the cheapest. An unusually low quote almost always hides something: poor-quality materials, rushed work, or an extra charge announced once the job is opened up and impossible to refuse. Look at who the person is first. On Khdemli, every profile shows an average rating, a review count and a gallery of completed jobs — that is your first read.
- Recent reviews, not only old ones
- A review count consistent with how long the profile has existed
- Comments that describe concrete work rather than vague praise
- A rating that holds steady over time, rather than a perfect score from two reviews
2. Check the badge and the experience level
The verified badge means the profile has been checked by the Khdemli team — exactly what it covers, and what it deliberately does not, is set out in our article on the verified badge. Experience level is the second signal: for structural work — a renovation, a full electrical board, terrace waterproofing — favour an expert profile. For a small job, a serious, well-reviewed beginner will do the work perfectly well and often for less.
3. Five questions to ask on the phone
Once you have the contact, a five-minute call is enough to sort candidates. Ask these questions in this order, and pay attention less to the answers themselves than to how precise they are.
- "Have you done exactly this type of job before?" — ask for a concrete example.
- "Can you come and look before quoting?" — a serious professional prefers to see it, or at least to receive photos.
- "Does the quote include materials?" — this is the number one source of misunderstanding.
- "How long do you expect it to take?" — a vague answer often predicts a job that drags on.
- "What deposit do you ask for?" — beyond 30 to 40 percent, negotiate.

4. Insist on something written — a photo of paper counts
Many independent craftsmen do not issue formal quotes, and that is not necessarily a bad sign. What matters is that something is written down: a WhatsApp message listing labour, materials and timeframe has the same practical value as an official document. It fixes both parties' memory. Without it, the final price always creeps upward.
Never pay 100 percent up front
5. Red flags worth knowing
- Flat refusal to put anything in writing, even a message
- A price quoted for non-standard work without seeing the site or a single photo
- Pressure to start immediately: "I am here now, let us begin"
- A demand for full payment before the first hour of work
- No reviews, no profile, no trace — just a number passed on by a third party
6. After the job: check, then rate
Before settling the balance, walk through the work: run the taps, test the sockets, look at the finish and the joints. Raise anything that is not right immediately — a good craftsman comes back to fix it, and considers that normal. Then take two minutes to leave a review: it is what allows the next customer to choose on evidence, and what rewards professionals who do things properly. How reviews work is explained in this guide.
Frequently asked questions
How do I know whether a price is fair?expand_more
What deposit is acceptable?expand_more
What should I do if the work is bad?expand_more
Is a craftsman with no reviews automatically risky?expand_more
Should I choose a craftsman from my own neighbourhood?
Now you know what to check. Put it into practice: compare profiles on the Craftsmen page, go straight to an electrician or a painter, understand how the platform works, and review our advice on the Safety page.
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